Episodes

In the times when your digital presence precedes physical presence, knowing about reputation has become a business 101. From large organisations to start-ups, anyone can face a crisis situation. Along with Evan Nierman, the PR and Crisis communication guru, host Surbhi Dedhia discusses how building one's reputation is so close to the topic of building thought leadership. Today, we all are in the public eye, thanks to our digital footprint. So how do we proactively take steps to manage and build our reputation. In the episode, learn about >>Understanding the different challenges that can arise in managing reputation.>>Why companies should proactively have a manifesto for crisis management and therefore for safeguarding reputation>>How public relations techniques can better prepare you to navigate a not-so-favourable situation.>>Examples of what should brands do when they get a negative reviews and much more.This short episodes packs a lot of info and therefore it …

In the routine of life, we often tend to operate from a default mode. While cultivating and nurturing leadership, it is essential we know each others motivations, fears and also our own. The guest on this episode, Tracy O'Malley shares that we must design how we lead and operate.  Giving her own example,  she shares how she discovered the Enneagram personality test at a turning point life and that helped her transform both in life and business.This episode covers in depth:- Why one must operate from design not default- Leadership involves leading people and it is important to understand each members motives and fears.- Why Enneagram personality test and how it can benefit you.- How can you apply Enneagram in your daily life.- Knowing yourself is the critical for building thought leadership and much more.Tune in this episode with host Surbhi Dedhia and guest speaker Tracy O'Malley.***As a listener of this podcast, use a discount code THOUGHTLEADER  to receive yo…

Are you an entrepreneur who knows the potential of engaging your audience on digital landscape. And yet, you've been putting that aspect of being online and visible on the back burner? Well, tune in to this episode as our guest speaker today has an advice for you. Meet Sidarth Mahindra, founder and owner of Pet Corner, an all-inclusive pet care service brand. Sidarth's rallying cry for all entrepreneurs is to take the leap and use your intuitiveness to navigate the dynamic business landscape. In conversation with Surbhi Dedhia, Sidarth shares a few things he does to keep himself on top of his game and achieve balance between his businesses and self growth. This episode is high energy and packs a punch so do not miss it.Know more about our guest Sidarth Mahindra at:Website: https://www.sidarthmahindra.com/LinkedIn: https://www.linkedin.com/in/sidarth-mahindraTikTok: @SidarthMahindraThank you for listening!You can connect with the host - Surbhi Dedhia - o…

Leading a business is hard. Leading Family Business is even harder as one has to work with familial ties and legacy.  That said, our guest on this episode had a completely different experience as the family business was handed over to him.  Meet Mr. Jaber Abdul Wahab, the group CEO of Bridgeway Group. Bridgeway Group is a transnational conglomerate operating in multitude industries. One may think that when you come from a business family, you naturally grow skills to learn how to run a business. In Jaber's case that was not true. Surbhi Dedhia, host of #TMTLPodcast, had a meaningful conversation with Jaber as he shares> Why he defines himself as one and a half generation of family run business and not the second generation leadership?>In the early days of taking over the business, when the decision literally meant identifying sharks and dolphins and then choosing to swim in the ocean accordingly.> How he used his learning from Engineering to adapt and learn on the …

We tend to forget that leadership is highly contextual and if we were to apply it from one context to another, without changing perspectives, it may not work. Host Surbhi Dedhia talks to Dr. Karuna Ramanthan in this episode about how leaders can master the art of influence by decoding their organisational narratives and how this can in-turn help to build their thought leadership.Dr. Karuna has an established track record, gained over nearly 3 decades, in supporting Senior Leaders and Organisations through difficult transformations, increasingly in middle manager execution challenges, and in values, people and culture change. With his rich experience and illustrious background in the Singapore military forces, the episode goes over:1. How being in Military allowed Dr. Karuna to decode deep rooted knowledge of leadership.2. Why leadership is contextual and how can one identify with different perspectives.3. Why organisations must tap into the middle level managers and …

Each of us belong to some group, such as a university alumni or an industry association or a business group, etc. And we humans like it that way.  When it comes to professional environment, especially for a business owner it can get lonelier and difficult and that's where belonging to a professional community can help.In this episode, host Surbhi Dedhia is talking with Mr. Chirantan Joshi who is a leading businessman in UAE and is also the National Director of Corporate Connections - a select community for business owners. Chirantan a.k.a. CJ has successfully built this community from ground up.  On the show, he shares:What made him bring Corporate Connections to UAE? Why it is different than other community he was a part of.Why building a community was important for him and how using key virtues of patience and empathy helped him to lead better?Defining the success of the community and localising a global brand to local needsGrowing the community from strength to streng…

Storytelling is often quoted in context of building brands. Yet, not every organisation gets it quite right. Either the algorithms have filtered the message out or the organisation is stuck in the echo chamber.  Rahul Mudgal joins Surbhi Dedhia in this episode to unpack the idea of Visionary Storytelling for building thought leadership. Rahul is a seasoned marketer in APAC region and has helped organisation's he has worked for build thought leadership with visionary storytelling.This episode covers a vast landscape of storytelling, looks in to companies who are thriving with storytelling, being authentic white navigating the digital conundrum plus a lot more.Rahul shares his opinions on Linkedin - https://www.linkedin.com/in/bezpredelmudgal/and on Twitter - https://twitter.com/suigeneris_1Thank you for listening!You can connect with the host - Surbhi Dedhia - on LinkedIn to share ideas and thoughts on building your #thoughtleadershipThe Making of a Th…

In developing personal brand, body language is usually the elephant in the room. We all know its there but no one pays attention to. Research studies show that body language count for a whooping 60% of our total communications. The nonverbal signals make up a huge part of our daily communications.In this episode, Surbhi is joined by Jane Hanson who is a 9-time Emmy award winner for her work in journalism and now is a sought-after coach by executives to help them communicate better.In the episode, Surbhi and Jane talk about practical ways that you can bring awareness about your body language in daily communications. Different sensorial parts make up for over all body language. Jane discusses how one can consider each of it and then hone the overall body language.Enjoy this episode.If you’d like to connect with Jane, below listed are few links to get in touch with Jane directly:Website: https://www.Janehanson.com/Linkedin: https://www.linkedin.com/in/janehansontv…

We humans are a visual species. We are also perceptive which means to like and trust someone we will observe different aspects of that individual. When a personal photo is put up on website or social media site, the likelihood of building connections get higher. A personal photograph showcases your personality and thus contributes to building trust.With the remote and global nature of business today, to build trust and connections, a professional photo goes a long long way.In the episode, host Surbhi chats with Alan Bell from Pixel Rose all about professional photography. Alan is a professional photographer and he shares some of the most common things people miss out when they DIY professional photograph. In this episode, find outWhat are the missed branding opportunities?Important things to know when taking professional photographsWhat not to do while taking professional photographs?Why your business needs professional photography?How can thought leaders build…

In this episode we steer towards mission driven and values- based business. Recognised for its innovative transperant business offer and doing good, Nobul is a disruptor in the real-estate business.Surbhi chats with the founder, Regan McGee on How is Nobul bringing the difference in the real-estate business.How Nobul is thriving on strong values systemWhy do they turn down business even it means better revenue streams?Drawing the bridge between employees goals and brand's missionEmbracing change - going fully remote right at the start of the pandemicSustaining the change and brining the global team together.Convergence of industries  and how real-estate tech worksInnovating in a rigid industry rules and much more.The candid conversation elucidates lessons in leadership, building a business on values, pivoting and embracing change.Find out more about Nobul - www.Nobul.comConnect with Regan McGee - https://www.linkedin.com/in/regan-mcgee/

The future of storytelling will be visual and data-driven. And to decipher and decode data in a way that can create influence will be the next level for storytelling skills.In this episode, host Surbhi Dedhia, paints the landscape for data storytelling -1. How did it all come to this point of using data to harness stories?2. What kind of future job opportunities is this creating?3. How can we now build data storytelling into our content strategy?4. What role does Machine Learning play in Data storytelling5. Why should brands build thought leadership with data storytelling?This episode is an easy listen with lots of examples to get insight from.If you liked this episode or have questions on the topic, feel free to write to Surbhi at the rate DigitalGenie.co

With 500 million tweets and 217 million active users (2022), Twitter is one of the world's popular social media platforms. Many brands - individuals and organisations - are on twitter and engaging their audiences effectively with 280 characters. It is an epitome of short -form content.In this episode, Surbhi chats with Samantha Kelly who is famously known as #TweetingGodess and had built an entire business starting off with Twitter, organically.  She shares her story on how she got introduced to Twitter and how the domino-effect worked in in her favour as she got the first rule of social right, "Value over Sales, always!"Our candid conversation covers:Twitter as a medium to engage your communityHow does one start building a community on Twitter?How your unique story can attract clients, supporters and followers?Essentials of Twitter to have in place and How to build continuity in communications on any chosen social media platform?Join in their conversation as t…

Creating a personal brand can seem to be a dauting task, at the bottom of your to-do list, one on your wish-list or outrightly a mythical idea.Yet, the recent data points around personal brand are hollering quite the opposite which is personal branding works and it is here to stay.Joining host Surbhi Dedhia on this engaging episode is Michelle B. Griffin who is a personal branding consultant and a visibility strategist. Michelle runn two very popular podcasts and will also soon be a published author. Her methodology towards building your personal brand is simple and actionable.Throughout the episode, Michelle shares her systematic approach to building a personal brand and examples of how one can embark on personal branding journey systematically and benefit from it too.This episode has lots of tips that you can take back to your world and action it.  Hope you enjoy this episode.Here are some useful links:Website: https://michellebgriffin.com/Podcast :  http…

More than 500 million hours of video are watched on YouTube every day.85% of Facebook videos are watched without sound.45% of people watch more than an hour of videos on Facebook or YouTube per week.69% of people prefer video over text when learning about a product or service.Above listed are some of the valid statistics ( source:Wyzowl) confirming the fact that video era is now and it is here to stay.  In this episode, host Surbhi Dedhia chats with Reim El Houni on how business owners and brands can leverage on video to build their thought leadership. In the conversation they cover - Video consumption increased during the pandemic and it continues to grow. How do content based company cope with outputing so much content.What is the ideal length of the video for it to work?Videos are working as they provide distraction - which type of videos should we go for educational or entertaining?What is the ideal frequency of video posting and how much of video content i…

What happens when a recognised thought leader shifts his focus beyond the existing niche of his leadership?  In continuation of our discussion, Ron shares how he is going beneath - deeper- into the area of Service Leadership and Uplifting Service Cultures to the world of Care.In this bonus episode, we talk about:- What brought about this shift in his focus?- As an individual, how is he developing his knowledge and eventually thought leadership on the topic?and- How is he engaging his existing community in to the whole new world of care?This conversation offers a peek into how Ron Kaufman, who is a world renowned thought leader in the area of Service Leadership,  is now focusing his genuine thinking in the area of care.Know more about Ron's phenomenal work in the domain of Uplifting Service Cultures and Customer Service here:https://ronkaufman.comhttps://www.youtube.com/c/RonKaufmanNowConnect with him on  https://www.linkedin.com/in/ronkaufman/

In this phenomenal episode of #TMTLpodcast Ron Kaufman shares foundational concepts on what does is really take to be a thought leader?Ron is one of the world's top 10 recognised gurus in the world of Customer Service. He has built his thought leadership or genuine thinking, as he says, over the last 3 decades. How did he do it? How did he become a recognised thought leader? How did he stay undistracted for so many years? how did he build his community who follow him as their thought leader?In this episode, Ron points out to the fundamentals that can help us understand ourselves better and also offers contrarian view point on why everyone should not be a thought leader!This episodes is full of a-ha moments and the one that challenges our understanding about building thought leadership.Know more about Ron's phenomenal work in the domain of Uplifting Service Cultures and Customer Service here:https://ronkaufman.comhttps://www.youtube.com/c/RonKaufmanNowConnec…

In one of the new and modern avenues to communicate, podcasting has definitely stayed strong and its outlook as a medium of choice remains strong.  From business owners to corporates, from individuals to partners, there are billions of podcasts out there to suit different interests.TMTLpodcast's journey from the thought of doing the podcast to completing one whole year of podcasting has been unique. In this episode, host Surbhi Dedhia summarizes thoughts, lessons learnt and experiences shared on various episodes throughout the past year.Tune in to this episode to hear how she launched the podcast in 8 weeks straight and many other fun-learnings along the way!

When it comes to personal bios, there are people who have them ever ready and then there are others, a vast majority, who keep pushing writing a personal bio for later. That later never comes.Personal Bios are documents that portray your professional history in a story format. It narrates how your work and skills have made a contribution. Infact, if you are building your thought leadership, personal bio is the first thing you must have in your arsenal.In this episode, host Surbhi Dedhia, shares her 15 years of experience writing personal bios for C-suite to junior staff across geographies. She shares what are some of the commonly made mistakes in bios and how to write a bio that can make you stand out.This short episode will help you to look at your existing bio and make relevant changes or if you don't have one, will motivate you to write one. If you are stuck on writing your bios, because we know writing one can be tricky, you can always connect with Surbhi and her t…

When we think of someone using voice as a powerful resource, it is natural to think of famous orators, vocalists or singers. In day-to-day conversations and especially in the digital age, using voice to influence is mostly overlooked. My guest for this episode thinks the opposite. Cynthia Zhai who is a Voice-coach says that due to the pandemic, it has become more and more important for us to leverage our voice.  Because it is even more pertinent for leaders to get heard - both internally and externally.It is said that the pen is mightier than a sword and that a picture paints a thousand words. After talking to Cynthia, I'll add another one here - that a voice gives emotion to words to create action. In this interview, we cover> How Cynthia went on to become a Voice Coach> The concept of 'Full Voice' & How to develop a full voice?> What is voice color?> How can leaders be more impactful and create action with voice?> Why developing a full voice is like Swimming?…

Luck, usually cannot be isolated and be identified as an element or a variable in a formula that will lead to one's  success. I find that getting lucky infact, is a process. That is a series of actions taken together over a period of time.The free-flowing candid thought sharing in this episodes covers,What is luck?Where to find it?and How to get lucky while building one's thought leadership?Do share your thoughts on what you think luck is and secondly, do you agree / disagree with me on my thoughts around getting lucky? Email me at surbhi@digitalgenie.coAlso, here are the episode links mentioned in this episode:Episode 14 - Clever Content for Building Thought Leadershiphttps://podcast.digitalgenie.co/tmtl-clever-content-for-building-thought-leadership/andEpisode 18 - Amplify Your Brand with Thought Leadership Contenthttps://podcast.digitalgenie.co/amplify-your-brand-with-thought-leadership-content/

Inspite of the hyper digitalised world that we live in, a physical book still lends a mark of authority and subject matter expertise to the author.  Building one's thought leadership demands consistency and systematically sharing the knowledge and expertise one has attained over the years.Many of us may dream of becoming an author one day, yet it seems a daunting project to embark on. Thanks to all the tools and resources at our disposal these days, writing a book has become easier than before. In this episode, Surbhi Dedhia is joined by Alinka Rutkowska for a very candid look at why writing a book makes sense even today? What are the types of books one can think of writing? What are the timelines involved? What kind of help and support is available? How knowing your audience can provide you a clear path to writing the book and so much more.Alinka is the Founder & CEO of Leader's Press Publishing company along with an author herself. She is on a mission to help 10,000 entr…

Podcasts are growing exponentially. Infact, audio streaming overall is on the rise regardless of the topic and genre. Businesses have also turned their attention to audio streaming to build thought leadership, and to bring authentic thinking to the front. Corporate podcasts are more popular in the B2B industry.  In this episode, I am joined by Prarthana Sibal, Head of Client Services at award winning B2B Podcast agency, Pikkal & Co. Prarthana has managed over 1,000 podcast episodes from idea to launch. She draws from her experience and knowledge to share some of the top trends in B2B podcasts. She also shares in this episode, the best practices she has observed in designing and maintaining a podcast that performs.Join us in this episode to learn more about the world of B2B corporate podcasts. Are they just a passing fad or actually a great revenue generating strategy?Do connect with Prarthana Sibal on Linkedin - https://www.linkedin.com/in/prarthanasibal/or vis…

There is so much happening in the world today and while most of us spend more and more time on digital channels, the content overwhelm is a reality.Content has become an essential to-do for everyone and to build one's thought leadership,  it is one of the most important tool.In this episode, Surbhi shares top 5 rules for creating content that gets noticed. Hit the play button to hear the top 5 rules.Other relevant episodes mentioned on the show are:Episode - 14 Clever Content for Building Thought LeadershipandEpisode 15- Identify, Clarify & Magnify your Target Audience

Thought Leadership and Public Relations (PR) are interconnected. Today the power of publishing is in everyone's hands; be it on the website or through umpteen number of social media apps. Managing one's thought leadership with effective PR is essential as it helps in validation of content as well as expertise and builds trust.In this episode, Surbhi is joined by Justin Goldstein of Press Record Communications, - a strategic communications company based in New York city. Justin shares  several insights from his experience in working with Clinton Global Initiative, General Motors, Best Buy and others.Tune in to this episode to understand what are the latest trends in PR and what should organisations look out for when designing PR strategies.Justin's company website is: https://www.pressrecord.co/And you can connect with him on Linkedin: https://www.linkedin.com/in/goldsteinjustin/